Engima

A new website for a growing crypto trading company.

Enigma provides reliable, secure and innovative cryptocurrency trading solutions to their clients internationally.

Enigma provides reliable, secure and innovative cryptocurrency trading solutions to their clients internationally.

They were ready to reposition themselves in the market, creating a website and brand that reflected their market and would attract prospective customers.

Lead time:
12 weeks
Sector:
Crypto, Finance
Website goals:
Reposition the website, Grow online footprint

Enigma challenged us to deliver a new website that would provide a flexible platform that their team could use to continue to market and grow the business. They wanted to expand their site and increase their search engine footprint.

The new website design needed to be dynamic, cutting edge and clean, achieving a high-tech look that represents a digital product in the crypto market.

We delivered a modern website that utilises animation and dynamic assets to engage users. We expanded Enigma’s brand and introduced a mixture of dark and light theme page designs and gradients to capture their Fintech audience.

Enigma’s existing brand was limited so we introduced new brand patterns, dynamic image assets, icons and a broader colour palette to provide greater flexibility and design depth.

We added depth to Enigma’s site design with dynamic assets and interactivity.

We implemented light and dark mode pages throughout the site.

Alongside the website design, we provided creative direction for the imagery and assets throughout the site.

Our marketing team delivered an SEO strategy to increase Enigma’s organic footprint. We analysed high value keywords that would drive new business via the website and selected keyword targets that Enigma could compete for based on a statistical analysis of businesses holding search engine rankings.